(LA Times )
Best Buy to Make Price-Match Guarantee Permanent
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FEBRUARY 19, 2013
Salvador Rodriguez, Los Angeles Times

In an attempt to live up to its name, Best Buy has announced it will permanently match the lowest price that consumers can find on items on the Web and at other local retailers.
"Best Buy will price match all local retail competitors and 19 major online competitors in all product categories and on nearly all in-stock products, whenever asked by a customer," the company said in a statement.
Read more: LA Times