(Ramona Rosales) These photos show Altierre's founder, Sunit Saxena, and Altierre's price tags, which can be updated on the fly.
Goodbye, Grocery Store Price Tags
FEBRUARY 25, 2010Jennifer Alsever, CNN
In 2002, Sunit Saxena quit his job as COO of a microprocessor firm and launched a new endeavor: Altierre. The San Jose-based company makes computerized shelf labels that let grocers change prices over a wireless network, saving time and paper.
Read the story: money.cnn.com/2009/11/16/smallbusiness